MANY REASONS TO CELEBRATE

We begin 2025 on the right foot and with plenty to celebrate. That is because, 20 years ago, Feed&Food was born, a publication that set out to work on behalf of one of the locomotives of Brazil’s GDP: the animal protein sector. After two decades of dedication, following a productive balance sheet that is proving to be more prosperous and sustainable every year, we see that we have chosen the right path.

In 2024, as in previous years, Brazil reaffirmed its relevance in the global protein market, setting itself aside in protein production. According to ABPA, chicken meat production reached 15 million tons, 5.3 million of which were destined for export. In pig farming, 5.35 million tons were produced, an increase of 3.8%, while domestic consumption grew by around 4 million tons. Beef reached 2.4 million tons exported in the first ten months of 2024, representing an increase of 29.9% vis-a-vis the same period in 2023. In the farmed fish sector, Tilapia stood out with a 10% increase in supply, accompanied by a record expansion in exports, which increased more than two fold by September 2024.

It is with this productive strength and a 20-year tradition of communicating to the sector that we will be communicating with the international market for the 16th year at the International Production & Processing Expo (IPPE).

In our luggage, we will take the great figures and achievements of the Brazilian sector to Atlanta (USA), connecting brands and solutions in a work that transcends borders. That is why being a Feed&Food partner means being at the forefront of strategic communication, guaranteeing visibility and relevance in the market.

As I mentioned, there are many reasons to celebrate and a lot of work to be done in 2025 to reiterate our commitment to offering communication that matches the demands and challenges of the animal protein market. The January issue, dedicated to IPPE 2025, will be another example of our mission to offer excellent content to our readers and partners, further strengthening Brazil’s leading role on the global stage.

Enjoy your reading!